Customer Service Case Study : Rent-A-Car Company and High Pressure Up-Selling for Element Insurance

Is your business ruining consumer service because of internal sales competitions? Numerous companies have sales competition between their company agents and also workers on the sales floor.


You see, prior to retired life I remained in the mobile oil modification business, and we did alright and also it was excellent to get business from the fixed website areas that had tried to up-sell their female clients right into purchasing as well as purchasing more services than they needed. Perhaps since they really felt as if women really did not understand adequate regarding their cars, and were even more appropriate to succumb to these high pressure sales methods. Surely, it helped them, someone may come in for a $19.99 oil modification, and head out spending $175 for all kind of services that they may or might not have in fact needed.

Yes, the vehicle market unfortunately has actually gotten a bad rap due to approaches similar to this, although those firms that are participated in that did have a respectable run in the market for a couple of years, but now their brand names have fallen down. Still, car rental zagreb airport die in business world, and also I was lately told by an auto body repair shop owner about how his consumers were bullied right into buying extra insurance policy at the local car rental business where he had been sending out all of his clients. Currently after that, pay attention to this hoax sales strategy for a minute;

” It’s mosting likely to be truly gusty this weekend break, and it gets rather dusty around below out in the desert, so the sand will certainly be blowing. You require to buy the extra insurance coverage, so I don’t charge you or your charge card that you left on apply for wind damage from the sandblasting result which might mess up the paint task of this rent-a-car that I just leased you.”

Because the salesman at the car rental company was trying to improve the numbers of that regional office, he would certainly be compensated for up-selling the client. Of training course, this high-pressure technique additionally met with resistance from those knowledgeable consumers who rent cars all the time, and have never ever heard of such rubbish.

Now, he won’t refer them anymore customers, so that rent-a-car firm might have made added money in sales that month, however they will not be obtaining any type of even more business or recommendations from this gent ever before once more. Be mindful, consumer service issues, as well as it is not great consumer service to gouge your clients, feed them full of BS, or use high-pressure sales strategies.

Is your company damaging client service due to the fact that of internal sales contests? Many companies have sales competition in between their business agents and also employees on the sales floor. It’s so major, that if it isn’t taken care of right, you can destroy your brand name, as well as your business’s online reputation in a single quarter by attempting to up-sell all your consumers right into getting things they actually don’t desire, can’t manage, as well as are not interested in. Be mindful, client service matters, and it is not good client service to gouge your consumers, feed them full of BS, or utilize high-pressure sales techniques.

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